Create brand relevance through next-gen storytelling

What used to work simply won’t cut it in today’s TikTok fuelled market. Next-gen storytelling takes big data and boils it down so that we absolutely know what people will love.

Campaigns hub

 Activities —

Data and insights

We have access to an amazing AI powered tech stack through our trusted partner, Clash Digital. This enables us to dig into the psychographics of your audience and produce groundbreaking human truths that drive our creative thinking. We augment this with quality desk research and first-hand data gathering on a smaller scale when needed.

Strategy and planning

Our experienced strategists will work closely with you to develop a comprehensive campaign strategy tailored to your unique goals and target audience. We delve deep into market research, competitor analysis, and audience insights to ensure your campaigns are strategically aligned for success.

Creative concepts

Our experienced strategists will work closely with you to develop a comprehensive campaign strategy tailored to your unique goals and target audience. We delve deep into market research, competitor analysis, and audience insights to ensure your campaigns are strategically aligned for success.

Ad copywriting and design

Our skilled copywriters and designers craft persuasive ad copy and visually stunning designs that capture attention and drive action. We carefully choose words and visuals that align with your brand messaging, ensuring a consistent and impactful campaign experience.

Social media ad campaigns

Harness the power of social media platforms to reach your target audience effectively. We specialize in developing social media ad campaigns that leverage platform-specific features and audience targeting capabilities to maximize engagement, conversions, and brand awareness.

Integrated advertising

Our experienced strategists will work closely with you to develop a comprehensive campaign strategy tailored to your unique goals and target audience. We delve deep into market research, competitor analysis, and audience insights to ensure your campaigns are strategically aligned for success.

Remarketing and retargeting

Keep your brand top-of-mind with remarketing and retargeting campaigns. We employ advanced techniques to re-engage website visitors or previous customers, delivering personalized ads that remind them of your brand and entice them to take action.

Performance, reporting and optimisation

Measure the success of your campaigns with precision through our comprehensive performance tracking and analytics services. We provide in-depth insights and reports, enabling you to make data-driven decisions and optimize your advertising strategies for maximum ROI.

Method

At our studio we follow a collaborative and transparent approach to ensure the success of your digital and social advertising campaigns.

We combine data, insights, strategy, creativity and production to deliver outstanding results.

We prioritise open communication, frequent updates, and the active involvement of our clients throughout the campaign journey.

What you get —

  • Project kickoff
  • Insights and research summary
  • Metrics and measurement
  • Audience definition
  • Audience personas
  • Best of class research and analysis
  • Campaign strategy
  • Creative territory and platform
  • Campaign hero film concepts
  • Campaign hero film outline, moodboards and references
  • Activation ideas
  • Key messaging
  • Straplines, CTAs and hashtag
  • Creative development of campaign across channels and touchpoints
  • Production*
  • Media management & reporting*

* Extra fees apply. At this point it would be impossible to know prices for talent, location and media spend.

Benefits

Different by design

Fight stigma, explore love, just do it, end hate, embrace NFTs, champion diversity, bring the energy. Whatever the brief, we do it different by design.

Whole funnel approach

People often talk about either awareness, engagement or converstion. Our approach delivers on all three at the same time.

Create culture

We believe the best brands create culture not simply curate it or point to it, which in turn creates earned attention and elevates noise.

Traditional vs. performance marketing

We don’t discriminate, instead we merge techniques from both worlds to get the best results.

Iconic yet contemporary

To be rememebered for more than just an ad, yet able to feel fresh and relevant in today’s TikTok obsessed world.

A.I. in the mix

At Untitled we are A.I. literate. This doesn’t mean we cut corners and deliver generic strategies, rather it means we can react fast, crunch huge volumes of data and imagine new realities with ease.

Outcome

Growing a brand can be challenging. Everyone has a different method to achieve results. You could go with a traditional advertising agency and you’ll get predictable results. Or maybe a new outlier. Believe us, we’ve been there and we know what it’s like. We’ve developed a unique approach that we know no other agency can deliver.

It practically writes any success story you want.
That’s why we call it next-gen storytelling.

Our campaign methods have been used by the likes of —

Barclays, Belmond, Burberry, Hugo Boss, Jura, Lacoste, Logitech, Max Factor, Meta, Mercedes-Benz, Nike, Popeyes, Red Bull, Skype, Skyscanner, The Botanist, Tommee Tippee, UBS, Unilever, UN Women, VitaminWater, XBox

Work samples

Feedback

There is only one word for Chomoi. PHENOMENAL. I LOVED working with this man. He's creative gold. Absolutely brilliant and a dream to work with. I don't want to promote him too much because then he won't be available for me. ;-P He's just great.

L Witts, Senior Producer

Chomoi is a highly skilled and passionate creative director. I thoroughly enjoyed and learnt a great deal during out time working together... He is a person who champions creative thinking, has excellent presentation skills that are effective when communicating with clients and the wider team.

F Lobina, Senior Designer

Chomoi is insightful, passionate and a genuine creative talent. He is an absolute pleasure to work with and you can always rely on Chomoi to come up with strong creative work to be proud of at every meeting. He always does whatever it takes to ensure that the work is polished.

M Lonergan, CEO

Practicalities —

Timeline
2–3 months

Location
Remote, and in person (London & UK)

Next steps
Short questionnaire and diary availability

Start your project

At Untitled, we’re driven by the belief that data, insights, strategy and creativity go together. We create beautiful and emotionally-driven work that not only captivates audiences but also delivers on business objectives.

Chat to us to discuss how our expertise in campaigns, brand strategy and editorial can elevate your brand.

FAQ

Why do you charge for a project fee and not a day rate?
We believe that charging a project fee provides a more transparent and fair approach for both parties. It allows us to allocate the necessary resources and dedicate the appropriate time and attention to each project. This ensures that we deliver high-quality work within agreed-upon timelines without the limitations of a day rate.
Do you freelance for companies and agencies?
Yes. We are a tiny studio and new in town so to pay the bills, sometimes do work for larger agencies and studios to help them when their resources are pinched or when they are looking to expand their offering.
Who is Untitled and how many people work for you?
We are a tiny studio, with Chomoi being the only full-time person. He leads on strategy, creative, production and client services. We also work with a small network of trusted partners to bring in extra expertise and more pairs of hands when needed.
Do you have an office?
Yes and no. We have a tiny studio that’s more like a workshop in Wimbledon, and we are a member of House of St Barnabas, in Soho, London where we hold informal client meetings. While we value face-to-face interactions, we also embrace remote collaboration and have adapted our processes to accommodate virtual meetings and remote work when necessary.
What experience do you have prior to Untitled?
Loads. Prior to Untitled Chomoi has been a strategic creative director and has over 20 years experience working for top agencies like Grey, Ogilvy, Leo Burnett, AKQA, We Are Social, Publicis Sapient.

He’s been lucky enough to work on the world’s best brands including: Audemars Piguet, Barclays, BBC, Belmond, Bloomberg, Boucheron, Burberry, Cartier, Canon, Chanel, Chopard, Dorchester, Dove, Ford, Givenchy, Google, Gousto, GSK, Harry Potter, Hope Not Hate, Hugo Boss, Huyundai, Jura, Lacoste, Lloyds Banking Group, Logitech, L’Oreal, Max Factor, Mercedes-Benz, Meta, Netflix, NHS, Nike, PepsiCo, Popeyes, Red Bull, Rimowa, Skype, Skyscanner, Speedo, Stella McCartney, The Botanist, The Macallan, The New York Times, Tommee Tippee, UBS, Unilever, UN Women, Virgin Media, Virgin Money, VitaminWater, Vodafone, VW Group, XBox
How do I start a project with your studio?
Hit the enquire button at the bottom of every page. We’ll ask you to answer a few easy questions about you, your organisation and your project. We’ll then reach out via email to schedule a consultation call to discuss your project requirements, goals, and budget. From there, we'll guide you through the process, ensuring a seamless and collaborative experience.

Next-gen storytelling

Trusted by big brands & top creative agencies

Let’s chat

Memberships-Logo-DBA
Memberships-Logo-HoSB
Memberships-Logo-Artists
Memberships-Logo-United-Voices

Member of the Design Business Association, champions of the transformative power of design, House of St Barnabas, breaking the cycle of homlessness, of Artists’ Union England, union for visual and socially engaged artists and United Voices of the World who fight for equality, dignity and respect in the workplace.

Studio 414
10 Riverside Road
London
SW17 0BB

© Untitled Media Group