Speedo

Telling authentic stories about swimming

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Speedo is on a mission to be the number one swimwear brand in the world. To do this, they wanted to authentically represent swim culture globally through social content. Swim Stories is our content stream that takes an authentic and open look at how real people are discovering and swimming in their lives. Specifically within this content program, we created the Swimclub Spotlight series to uncover the story behind why people swim together – in an open and relateable way.

We interviewed Minreet who switched careers during the Pandemic to teach others to swim. The final content was optimised for TikTok and Instagram Reels.

As part of our a wider Below the Waterline series we created accompanying cinemagraphs.

We also provided plenty of stills for Speedo's Instagram grid.

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Credits

Agency: The Smalls
Role: Creative Direction
Director: Anda Teglas
Photographer: Anda Teglas

The Work

Speedo Swim StoriesSocial content

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SkyscannerAdvertising campaign

Nike Do ItAdvertising

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Grit and BodyBrand Identity

Nordic BalanceBrand Identity

Bloomberg Art + TechnologyEditorial content

Next-gen storytelling

Trusted by big brands & top creative agencies

Let’s chat

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